Online opportunities

Advertising online guarantees global reach

The labelsandlabeling.com global editorial team covers every corner of the world to bring readers the latest news from the label and package printing market. Featuring technological advances, industry news, case studies and opinions, it is the go-to resource for printers, brand owners, designers and suppliers.

Label News, our weekly industry updates email, is now circulated to over 110,000 label and print professionals.

830,591

Total page views for 2025

110,031

Label News circulation

765,816

Total website visitors for 2025

44,303

LinkedIn followers

Online / digital explained

Our digital packages offer 360-degree advertising that reaches customers at all possible points of contact.

  1. 01

    Each website visitor is a potential customer

  2. 02

    They visit the Labels & Labeling website

  3. 03

    Once finished they leave the website

  4. 04

    Later, when browsing the web, your ad displays on other sites

  5. 05

    Your ad captures their interest

  6. 06

    The visitor converts into a loyal customer

Audience by region

30%

Americas

28%

Europe

36%

Asia

4%

Africa

2%

Oceania

Top 20 visiting countries

  • United States
  • India
  • United Kingdom
  • Germany
  • Canada
  • Japan
  • Italy
  • Netherlands
  • Australia
  • France
  • South Africa
  • Malaysia
  • Singapore
  • Thailand
  • Spain
  • United Arab Emirates
  • China
  • Indonesia
  • Mexico
  • Poland

LinkedIn opportunities

LinkedIn retargeting reaches a specific audience who have previously visited our website or engaged with us on LinkedIn. We filter our visitor data so it is segmented by country and job title.

Retargeting

LinkedIn retargeting by job title

Target decision makers under influential job roles, generating new leads and building brand awareness for B2B services.

  • 150,000 impressions on LinkedIn (image/GIF or video advert)
  • Select preferred job titles
  • Select preferred countries
Contact for pricingEnquire →
E-newsletter

LinkedIn e-newsletter banner — Option A

  • 4 issues running in the space of 2 weeks
  • Banner on 4 consecutive issues: Weekend Read (2x), Event Insider (1x), Branding and Packaging Design (1x)
Contact for pricingEnquire →
E-newsletter

LinkedIn e-newsletter banner — Option B

  • 8 issues running in the space of 4 weeks
  • Banner on 8 consecutive issues: Weekend Read (4x), Event Insider (2x), Branding and Packaging Design (2x)
Contact for pricingEnquire →
Example Labels & Labeling sponsored post on LinkedIn
Ad example

Weekend Read

Weekly newsletter covering exclusive Labels & Labeling articles, including installation case studies, new product developments and converter profiles.

Weekly — every Friday, 1.30pm UK time

19,397 subscribers

Event Insider

Biweekly newsletter covering all Loupe (formerly Labelexpo) and other industry events.

Biweekly — every other Wednesday, 1.30pm UK time

9,868 subscribers

Branding and Packaging Design

Biweekly newsletter covering product branding and packaging design, including packaging case studies and branding agencies.

Biweekly — every other Wednesday, 1.30pm UK time

10,570 subscribers

Label News

Weekly newsletter showcasing the most-read stories of the week, in-depth long features and the most popular videos.

Weekly — every Tuesday, 3.00pm UK time

12,925 subscribers

Brand boost / blitz packages

Shining a spotlight on your company through banner advertising is an effective way to guarantee brand awareness through retargeting clicks.

Website banners

Brand Boost package

  • 25,000 website banner impressions shared between the 1st and 2nd box banner position
  • 1,500 banner retargeting clicks
  • 500 retargeting clicks on LinkedIn (image/GIF or video advert)

Guidance examples can be provided.

Contact for pricingEnquire →
Website banners

Brand Blitz package

  • 25,000 website banner impressions on the top strip banner position
  • 5,000 banner retargeting clicks
  • 1,000 retargeting clicks on LinkedIn (image/GIF or video advert)

Guidance examples can be provided.

Contact for pricingEnquire →
labelsandlabeling.com homepage showing strip banner and MPU banner placements
Website banner positions: 970x90 strip and 300x250 MPU

Label News banner advertising

Place your brand directly in the inbox of over 110,000 decision makers and industry professionals who trust our curated content.

Newsletter

Label News top strip banner

  • 1 issue
  • 4 consecutive issues
Contact for pricingEnquire →
Newsletter

Label News 2nd strip banner

  • 1 issue
  • 4 consecutive issues
Contact for pricingEnquire →
Newsletter

Label News 3rd strip banner

  • 1 issue
  • 4 consecutive issues
Contact for pricingEnquire →
Label News newsletter showing top, second and third strip banner positions
Label News strip banner positions

22.7%

Average open rate

5.9%

Average engagement rate

Ready to plan your 2027 campaign?

Tell us what you want to achieve and our team will build a package around it.

advertising@labelsandlabeling.com